Batteries Power a Robust Market

December 1, 2008
/ Print / Reprints /
/ Text Size+

Batteries are one of today’s hottest products, with billions of dollars being poured into various R&D efforts around the world. While automotive applications heat up, consumer electronics will continue to drive the market in the near future.

Batteries are one of today’s hottest products, with billions of dollars being poured into various R&D efforts around the world. In addition to large players such as Johnson Controls Inc. (Milwaukee), Matsushita Electric Industrial Co. (Osaka, Japan), SAFT SA (Bagnolet, France) and Sanyo Electric Co. (Osaka, Japan), hundreds of new start-up companies, such as A123 Systems Inc. (Watertown, MA) and Firefly Energy Inc. (Peoria, IL), make it an extremely competitive industry.

According to a recent study conducted by the Freedonia Group Inc. (Cleveland), worldwide battery demand will increase 4.8 percent annually between now and 2012. The industry will grow from $71 billion in 2007 to $90 billion in 2012.

The non-lead-acid secondary battery market is expected to outpace demand for primary and lead-acid secondary batteries through 2012, Freedonia analysts predict. Sales of lithium-ion and lithium-polymer batteries and, to a lesser extent, nickel-metal hydride batteries will be spurred by the widespread popularity of electronic devices such as cell phones and portable digital audio players. The rapid growth in hybrid vehicle production will also boost global demand for these types of batteries.

Analysts at BCC Research (Wellesley, MA) claim that communication products currently account for the largest share (31 percent) of the portable battery-powered products market. Other big battery consumers include computers (23 percent) and medical (15 percent) products. Cameras (8 percent) and toys (6 percent) also continue to be important applications for battery manufacturers.

Tools (2 percent) and navigation devices (2 percent) are much smaller segments of the market. The smallest portion of the pie is military applications (1 percent), but this segment is growing 12 percent annually. In fact, BCC analysts predict this market will jump from $1.8 billion in 2008 to $3.2 billion by 2013.

Did you enjoy this article? Click here to subscribe to Assembly Magazine.

Recent Articles by Austin Weber

You must login or register in order to post a comment.



Image Galleries

Behind the Scenes at Ford's Michigan Assembly Plant

People are the heart and soul of the 2012 Assembly Plant of the Year. This slideshow shows some of the men and women who build three different types of electrified vehicles alongside traditional gas-powered cars on the auto industry’s most flexible assembly line—Ford’s Michigan Assembly Plant in Wayne, MI. Photos courtesy Ford Motor Co.


Live from The Assembly Show, the hosts of Manufacturing Revival Radio sit down with Adam Malofsky, Ph.D., president and CEO of Bioformix to discuss his company’s innovative, energy-saving adhesives and polymers, which cure without the need for heat or light. 

More Podcasts

Assembly Magazine

july cover assembly

2014 July

The 2014 July Assembly includes the State of the Profession Report plus much more. Check it out today!
Table Of Contents Subscribe

Manufacturing Innovation Institutes

Could Your Company Benefit From the New Manufacturing Innovation Institutes?
View Results Poll Archive


Welding: Principles & Practices

This text introduces students to a solid background in the basic principles and practices of welding.

More Products

Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

Assembly Showrooms

ASSEMBLY Showrooms


facebook_40px twitter_40px  youtube_40pxlinkedin_40pxgoogle plus