Assembly Blog


Michael Jackson, Manufacturing Automation and Thou

June 29, 2009
It takes more than a good voice and catchy tunes to sell a 100 million records.


In journalism school, young reporters are taught to “localize” a story. That is, take a national news story and make it relevant to their particular audience. Well, here’s a bit of localization aimed at all you manufacturing engineers out there, courtesy of The Atlanta Journal-Constitution.

As the world mourns the untimely death of pop icon Michael Jackson, who sold hundreds of millions of records in his long career, take a moment to think about how automation made it possible to produce all those vinyl albums, cassettes and CDs quickly, affordably and at a high quality level. Think about all the manufacturing jobs that even a single best-selling recording can produce-jobs in printing, converting, plastic molding, electronics and automation.

Turns out Jackson’s mega-hit record, Thriller, was produced at the CBS Records album and cassette manufacturing facility in Carrollton, GA. The plant is shuttered now-a victim of the digital music sea change-but 20 years ago, it employed a whopping 1,500 people.

In November 1982, when Thriller was released, the plant was running three shifts a day, seven days a week, for eight months. In all, the plant manufactured 68 million copies of Thriller. Estimates of worldwide sales range upward of 100 million.

You can read the Atlanta Journal-Constitution piece here.

And next time someone tells you entertainment is more important in this economy than manufacturing, you can respond, “Beat It!”

The real backstory!

ArcherTC.com
June 30, 2009 8:50 AM
Thanks for sharing the link to the AJC article. I hadn't thought about the manufacturing angle and was surprised by the headline, frankly. The workers from the plant must feel exceptionally connected to this bit of pop history, and quite moved by all of the attention given to Michael Jackson's Thriller days.


Oh, please

jeremy
July 01, 2009 2:30 PM
"The World" isn't mourning Miachael Jackson. Only certain parts of the pop-culture obsessed, superficial western world are.


M Jackson

JP
July 07, 2009 12:50 PM
The man was a pedophile. Why contribute to the publicity and adoration for this horrible human being that caused so much damage to little children??


Broad perspective

cbpower
July 07, 2009 1:56 PM
You could say the Thriller album jump started the economy and the music industry as well. The economic trickle down effect can be pretty amazing when you look at it from a broad prespective. Now the music industry will need to reinvent their business model, since everything digitized can be found online for free. Nice article. Thanks


mfg angle

carl
July 07, 2009 2:22 PM
interesting subject. thanks. hope "most" are smart enough to figure out it's not a m. jackson story.


M Jackson

Steve
July 07, 2009 3:39 PM
Hmm... you think Chuck Berry, Bo Diddly, BB King, The Beatles, Jimi Hendrix etc. may have had an effect on the industry?


MJ

MJ
July 08, 2009 8:55 AM
For the morons above stick to the story highlights. Michael jackson's era provided many jobs to many families and demonstrated the upward technological increments of manufacturing in the last 3 decades. MJ was a part of history. Your speculations sound as ignorant as the media that killed him.


M Jackson

LL
July 27, 2009 4:03 PM
Can we let the man go now!? Enough is enough..How many more people are we going to have to listen to who are willing to milk this for a few extra$$$.


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