For Flex, there isn’t a question of what can’t they do, but what they will do next. The 50-year-old company began manufacturing electronic products, something it still does today, but has expanded to offer end-to-end production across the globe.
Flex, formerly Flextronics, dropped the “tronics” to show customers that they can offer more than traditional electronic manufacturing services. Flex has shifted its focus to new technology and advanced manufacturing, and Revathi Advaithi was named Flex’s first female CEO in February 2019. The company has rebranded as an end-to-end partner, with the resources for every step of production.