Assembly in Action: Process Planning Improves Volvo’s Manufacturing Flexibility
In 2010, Volvo was acquired by Zhejiang Geely Holdings Group of China after being owned by Ford Motor Co. for 10 years. Beginning in 2011 and extending into 2015, Volvo plans to invest $10 billion globally in an aggressive product plan. The goal is to achieve sales of 800,000 cars by 2020 through a two-pronged strategy.
One part of the strategy is to establish China as the company’s second largest market behind the United States. As a result, Volvo plans to build new plants in Chengdu and Daqing, China.