Attendee eBlast Request Form for Exhibitors
The landscape of email marketing is increasingly challenging to navigate as state, federal and international privacy legislation and regulation continues to evolve and be widely adopted. In order to protect you, our exhibitors and sponsors, as well as ourselves from the associated risks, we have automated access to the registrants for this event via the process below.
1. Emails will be sent to registered 2026 attendees who have opted in for exhibitor communications.
2. eBlast content must mention your participation in the ASSEMBLY Show and may not promote competing events or off-site activities during event hours.
3. Show Management will review all emails for compliance with the guidelines and may require revisions at their discretion.
4. Show Management will not edit your HTML (images/logos/text). If changes are needed, a revised HTML must be submitted.
5. Each Exhibitor/Sponsor may deploy only one eBlast, either pre-show OR post-show.
By requesting this email deployment, you agree to the following terms:
1. Your company must be paid in-full to schedule an email to event participants.
2. Pre-event emails may be scheduled starting August 22, 2026 (60 days before event). Submission request deadline is October 1, 2026 (20 days before event).
3. Post-event emails may be scheduled through January 21, 2027 (90 days after event). Submission requests and materials is January 1, 2027. (70 days after event)
No. The deployment dates are reserved at the time the form is submitted. The BNP Media Company Content Team will reach out to the exhibitor/sponsor with the date confirmation once eblast is scheduled.
Materials are due at the time the online form is submitted. Show management will review all materials for compliance. Show management will not adjust, edit or fix Exhibitor/Sponsor provided HTML files. If changes are required a new HTML must be submitted by the Exhibitor/Sponsor.
Date availability is determined on first come, first served basis. If preferred dates are no longer available, the BNP Media Company Content Team will select the next open date.
If you do not have the ability to create or provide your own HTML files, BNP Media can help for a fee of $520 per eblast. You should choose to “purchase HTML services” on the online form, once your form is submitted, our BNP Engage team will reach out to you directly to discuss your HTML creation needs. The HTML creation process takes approximately 14 business days. Please take that into consideration when selecting preferred deployment dates.
HTML is the preferred format of files and file delivery: HTML 5 is preferred. HTML file should be 100KB or less and all images need to be 200KB or less.
Download our eBlast Specs and Best Practices for more information.
Yes. The eBlast test will be sent prior to the deployment. All tests must be reviewed and approved within 48 hours of receipt. Sponsors will receive communications and test deployments from - companycontent@bnpmedia.com and the domain @custom-bnp.com. Test eBlasts will be sent for client review no later than 1-2 days before scheduled deployment.
We do not offer a lead package with these deployments. The BNP Media Company Content Team will provide an email tracking link with eBlast metrics after email deploys if applicable.
