Exhibitor Information & Resources

Here you will find important information as well as marketing opportunities available to exhibitors to help you get the most out of your participation in The ASSEMBLY Show South, Quality Show and Adhesives in Action taking place April 16-17, 2025 at the Music City Center in Nashville, TN.

INCLUDED IN EXHIBIT SPACE

Your exhibit space fee includes:

  • All drayage/material handling fees included when shipping direct to show site See Shipping
  • 8’ high back drape and 3’ drape
  • Company ID sign for booths 300nsf or less
  • 3 complimentary staff registrations per 100 net square feet (nsf) of paid exhibit space
    (example: 10x10 = 3; 10x20= 6; 20x20 = 12)
  • Free admission to all Networking events, including two receptions
  • FREE publicity & marketing opportunities including:
    • Company Listing in Show Guide, Mobile App and online floor plan
      Incldues Company name, address, phone number, website, booth # and 75-word company description.
    • Customer VIP discounts
      A customized registration code will be provided to each exhibitor to distribute to customers offering FREE registration to attend. The exhibitor with the highest registration code usage wins $2,500 towards sponsorship in 2026!
    • Email Attendees Pre- or Post-Show
      Exhibitors have the opportunity to send one email to registered attendees before or after the Show. Exhibitor creates the HTML. Show sends email on exhibitors' behalf.
    • Use of Show Logos & Marketing Collateral
      The event logos and various online ads are available for unlimited use by exhibitors to help promote participation in the show. Find yours here.
    • Company Press Releases Posted to Event Website
      Share your news with us! Your company press release will be posted to the industry news feed on the  website.
    • Registered Press List & On-Site Press Kits
      Exhibiting companies will have access to the registered press list upon request and have the opportunity to provide press kits in press office on-site.

***Exhibit spaces do NOT come carpeted or furnished and do not include power. All exhibitors are responsible for ordering their own furnishings, equipment, utilities, and labor which are detailed in the Online Exhibitor Service Kit***


BOOTH REGULATIONS, HEIGHT RESTRICTIONS & HANGING SIGNS

The ASSEMBLY Show South, Quality Show and Adhesives in Action follow the International Association of Exhibitions and Events (IAEE) Guidelines for exhibition displays. Contact show management for any specific questions regarding your booth.

Height Restrictions / Hanging Banners:
Island and Peninsula booths 20’x20’ or larger may hang banners or signage above their booths to a maximum height of 23’ and may not exceed the width of the contracted booth space. All hanging signs, hanging graphics, and hanging banners must be pre-approved by Show Management.

For further information on height restrictions or hanging signs please reference the Exhibitor Service Kit or contact:

The ASSEMBLY Show South:

Katie Abbott, Senior Event Manager
abbottk@bnpmedia.com | 847-815-3946

The Quality Show & Adhesive in Action:

Tracy DiCello, Event Manager
dicellot@bnpmedia.com | 847-815-3732


MOVE-IN/OUT SCHEDULE

MOVE-IN DEADLINE: April 15, 2025 @ 5:00 PM
MOVE-OUT DEADLINE: April 18, 2025 @ 3:00 PM

Move-In/Setup Hours

To assist with a smooth set-up, Exhibitors will be assigned a target move-in between April 12-15, 2025. All booths must be fully set by 5:00pm on April 15, 2025.

Target move-in assignments are based on exhibit size, proximity to freight doors, impact on surrounding exhibitors and overall movement of freight within the exhibit halls.

Drayage/Material Handling (moving items from your truck at the dock and your booth) is included in your exhibit space fee provided your truck arrives by your assigned move-in.

Move-in assignments will be available this month.

Move-Out/Dismantle Hours

Thursday, April 17
2:00 PM - 8:00 PM
The return of all empty crates and cartons will take approximately 3 hours. Please plan accordingly and do not book early flights as move-out takes time.

Friday, April 18
8:00 AM- 3:00 PM
Your freight driver should check-in no later than 11:00 AM on Friday to ensure materials are removed by deadline.


SHOW DATES & HOURS

Tuesday, April 15 - Thursday, April 17, 2025

Tuesday, April 15

9:00 AM - 4:30 PM
Pre-Show Workshops

4:30 PM - 6:00 PM
Welcome Party

Wednesday, April 16

9:00 AM - 10:00 AM
Keynote

10:00 AM - 5:00 PM
Exhibit Hall Open
Learning Theater Presentations / Guided Tours / Concessions

3:30 PM - 5:00 PM
Happy Hour on show floor

Thursday, April 17

9:00 AM - 2:00 PM
Exhibit Hall Open
Learning Theater Presentations / Guided Tours / Concessions / Best in Show Awards 

9:00 AM - 10:00 AM
Morning Breakfast Mingle on show floor


EXHIBITOR SERVICE KIT

DISCOUNTED RATE DEADLINE = March 17, 2025

Freeman is the official general services contractor for The ASSEMBLY Show South, Quality Show and Adhesives and Action. The Exhibitor Service Kit is an online resource that houses vital information exhibitors need as they prepare for their booth - order booth furnishings/carpet and services, submit booth designs, download shipping labels and more.


Access Exhibitor Service Kit Online

Please note: You will need to be logged in to your Freeman Online account to access some portions of the site. If your company has not ordered through Freeman before you will need to create an account.


EXHIBITOR REGISTRATION

REGISTRATION DEADLINE = March 31, 2025

Each exhibitor receives three (3) complimentary registrations per 100 net square feet (nsf) of paid exhibit space. Exhibitors will be provided a customized complimentary registration code via email to redeem their complimentary staff registrations. If additional registrations are needed above and beyond your complimentary passes, they may be purchased at a discounted rate.

Registration will open October 2024.

Questions? For assistance or to have your exhibitor code resent, contact:

Marissa Higgins
Registration Manager
844-644-7449
nash3@executivevents.com

Customer VIP Code

Each exhibitor also receives a customized registration code to extend a FREE registration to customers for The ASSEMBLY Show South, Quality Show and Adhesives in Action. The exhibitor that has the most attendees register using their code will win $2,500 in sponsorship dollars towards the 2026 event. If you need your customer code please contact Katie Abbott at abbottk@bnpmedia.com.


SHIPPING

ADVANCE WAREHOUSE SHIPPING = March 13-April 7, 2025
DIRECT SHIPPING = April 12-15, 2025

Detailed shipping instructions will be included in the Exhibitor Service Kit.
Don't forget - Drayage/ Material Handling (moving items between your truck at the dock and your booth) is included in your exhibit space fee provided your truck arrives by your assigned move-in date and time. This should be a significant cost savings to your company!

For shipping questions or to confirm delivery of your warehouse shipment, please call Freeman Transportation® at 800-995-3579 or email exhibit.transportation@freeman.com.

Plan to hand carry your items?
Exhibitors can bring anything in/out on their own provided it can be carried/rolled without assistance and done from a designated parking space. Vehicles are prohibited from stopping traffic or unloading in front of the convention center.



COMPANY LISTING

DEADLINE = March 1, 2025

As an exhibitor you receive a company listing in the on-site Show Program and mobile app. A standard directory listing includes company name, address, phone number, website, booth # and 100 word company profile.

All exhibitors will receive an email with a link to add/update your profile on the interactive floor plan.  The profile that is uploaded to the floor plan will be used to create each exhibiting company's directory listing in the Show Program and Mobile App. If you have any questions or need assistance uploading your company profile please contact:

Carly Reimer
Event Specialist
248-490-5763
reimerc@bnpmedia.com

Make your company stand out in the Show Program and Mobile App by upgrading to a Premium Listing.


LEAD RETRIEVAL

How are you capturing and following up with all of the leads collected at your booth?

Maximize your ROI by using ATS Lead Retrieval services.

Badges at events act as a form of identification and most importantly, electronic business cards. In an effort to streamline session attendance tracking & exhibitor lead capture show managers incorporate QR barcodes fully encoded with attendee contact info as well as important demographic data allowing the exhibitors to easily qualify and follow up.

Why use event provided Lead Retrieval services?

  • Easy to scan & capture attendee contact + key demographic information.
  • Digital qualifiers & note taking
  • Lead data available in real-time & post event (saved in Cloud for up to 36 months)
  • Onsite technical support included
  • Easily manage your exhibit booth team’s leads
  • Customization and seamless integrations into your existing CRM system available.

Online ordering will open by December 2024.


LIABILITY INSURANCE

DEADLINE = March 15, 2025

As a standard requirement for all of our show exhibitors, it is necessary for you to carry general liability coverage from an insurance company in good standing. Having insurance will protect your company, employees, and volunteers, should a claim arise against you for something that occurred at your booth..

Proof of Insurance is Mandatory

Your certificate of liability insurance MUST include the following:

  • Minimum policy limits of $1,000,000 per occurrence and $2,000,000 aggregate.
  • Insurance coverage must be in force during event dates: April 12-18, 2025.
  • Certificate Holder: BNP Media (550 W Merrill St., Suite 200, Birmingham, MI 48009)
  • Named as additional insured: BNP Media and Music City Center.
If you already have compliant coverage, submit a copy by email to Carly Reimer atreimerc@bnpmedia.com and be sure to include the exhibiting company name and the Show name in your message.

If you do not have coverage, it can easily be secured through Rainprotection Insurance, an authorized insurance supplier for the Shows. This program is valuable for:

  • Exhibitors who do not have an existing insurance policy
  • International Exhibitors whose liability insurance will not cover them at a show in the USA
  • Companies who do not have the time to deal with all of the certificate arrangements, and need coverage immediately
  • Exhibitors who find it easier or advantageous to use this program, rather than their corporate insurance; Similar to when you rent a car and do not want to use your own auto insurance
  • Should there be a claim, it will not tarnish your policy and rates, and, unlike most corporate policies, there is no deductible

There are no applications to fill out. Simply purchase your insurance, which is already pre-filled with all of the proper show information, directly online using a credit card. Your Insurance Certificate is instantly emailed to you and a copy is sent to show management.

ORDER YOUR EXHIBITOR INSURANCE ONLINE TODAY!


PRESS & MEDIA

One of the top five reasons exhibitors participate in a trade show is to gain exposure through media coverage. BNP Media has teamed up with Riemer Communications to provide exhibitors a cost effective way to communicate messages about their new products and services to editors, reporters and bloggers that have been invited as well as those that have registered for the event. News stories that come out of a trade show can make a company's entire year. For a new company or product, it can put them on the road to success.

The ASSEMBLY Show South, Quality Show and Adhesives in Action will generate a lot of excitement and media interest, and there are many free ways to get your name out in the media.

  • Share your Company's Story
    Many of the industry trade publications are already working on pre-show issues and they are looking for information from the exhibitors to help them write the most complete and comprehensive coverage about The ASSEMBLY Show South, Quality Show and Adhesives in Action. We encourage you to send press materials to all of the trade editors.
  • Virtual Press Office
    Interested in posting your press releases on the event website Industry News feed? Exhibitors can post up to three press releases at no cost on the event website. Complete the online submission form to submit your press release today.
  • Drop Off Press Kits in the Onsite Press Office
    The press office will be located in the Music City Center in Nashville, TN during show hours. Exhibitors are encouraged to display their information kits in the press room for easy access by the media. Access is restricted to accredited members of the working press. Up to 25 kits may be placed in the press room and all kits should be dropped off to the press room onsite.

Press Contact:

Amy Riemer
Media Relations Manager
P: 978-475-4441
C: 978-502-4895
amy@theassemblyshow.com


SPONSORSHIP & MARKETING OPPORTUNITIES

Increase your exposure by becoming a sponsor or take advantage of the many marketing opportunities that will give your company significant presence to a targeted audience of manufacturing professionals.


HOTEL & TRAVEL

DEADLINE FOR DISCOUNTED RATES = March 19, 2025

Hotel Block: By booking in the official hotel block for The ASSEMBLY Show South, Quality Show and Adhesives in Action, you will receive considerable discounts on room rates in the most convenient locations to help make your trip to Nahsville affordable. For best rates at the most popular hotels we encourage you to book your rooms early.

BOOK YOUR HOTEL TODAY

Beware of unauthorized hotel solicitations and avoid companies falsely posing as a partner of the Show. For your protection, only book via the online booking links provided on our travel page.

Parking:The Music City Center is home to the largest parking operation in downtown Nashville and has reasonable rates along with a 24-hour roving security.

Directions

EXHIBIT HALL HOURS

Wednesday, April 16

10:00 am - 5:00 pm

Thursday, April 17

9:00 am - 2:00 pm

Proudly Presented by
ASSEMBLY magazine
Quality magazine
Adhesives and Sealants industry magazine
Platinum Sponsor
promess
Gold Sponsor
Deltek TIP Technologies
Silver Sponsors
Atlas Copco desoutter
Bronze Sponsors
schmidt tutelar weiss