Assembly Magazine logo
search
Ask ASSEMBLY AI
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Assembly Magazine logo
  • TRENDS
    • Ask ASSEMBLY AI
    • Trends
    • News
    • New Products
  • INDUSTRIES
    • Aerospace
    • Appliance
    • DFMA Assembly
    • Medical Devices
    • Green Manufacturing
    • Lean Manufacturing
    • Machinery Assembly
    • Electronics Assembly
    • Automotive
  • TECHNOLOGIES
    • Adhesives & Dispensing
    • Assembly Presses
    • Automated Assembly Systems
    • Manufacturing Management
    • Manufacturing Software
    • Motion Control
    • Screwdriving & Riveting
    • Robotics
    • Test & Inspection
    • Plastics & Metal Welding
    • Wire Processing
    • Workstations
  • AUTONOMOUS & ELECTRIC MOBILITY
    • AEM Magazine Archives
    • Autonomy
    • Electrification
    • Mobility Services
    • Assembly & Testing
    • AV/EM News
  • MEDIA
    • Ask ASSEMBLY AI
    • Podcasts
    • Assembly News Now
    • Assembly TV
    • Webinars
    • eBooks
  • EVENTS
    • Calendar
    • The ASSEMBLY Show
  • MORE
    • Exclusives >
      • Plant of the Year
      • Capital Spending
    • Buyers Guide >
      • Supplier Insights
    • Classifieds
    • Featured Products
    • Newsletters
    • Store
    • White Papers
    • Columns
    • Sponsor Insights
  • INFOCENTER
    • Assembly & Test Solutions
  • EMAGAZINE
    • eMagazine
    • Archive Issues
    • Advertise
    • Contact Us
    • Sign Up
IndustriesASSEMBLY TrendsAutomotive AssemblyManufacturing Software

‘DIAZI’ Project Turns Production Plants into Digital Factories

By Austin Weber
Digitalization of the Industrialization Process in the Automotive and Supplier Industries (DIAZI)

A new initiative in Germany is helping automotive manufacturers evolve into the digital world. Illustration courtesy Continental AG

December 5, 2023

BABENHAUSEN, Germany--Digitalization of the Industrialization Process in the Automotive and Supplier Industries (DIAZI) is a new three-year project being spearheaded by Continental AG. The goal of the initiative is to help automotive manufacturers thrive in the digital world.

In the future, new production lines will be planned, simulated and operated digitally, increasing the efficiency, flexibility and cost-effectiveness of automotive plants. That will allow them to keep pace with faster development cycles, complex supply chains and changing customer requirements.

Continuous data analysis of all production processes will help to continuously optimize automotive plants, make accurate productivity predictions and minimize downtimes. To spearhead the project, Continental has formed a consortium with eight German IT and process optimization companies, universities and startups.

“DIAZI is a major step toward the digitalization of the automotive industry,” explains Thomas Ebenhöch, head of operations for the User Experience business unit at Continental Automotive. “As the lead company in the DIAZI project, [we are] driving a new approach to effective and sustainable production processes in the automotive and supplier industries.

“Through digital simulation, artificial intelligence and data management in the cloud, we’re bringing innovations to market faster, more efficiently, more sustainably and more cost-effectively across the manufacturing industry,” says Ebenhöch. “Early results show we’re on the right track. Our vision of the digital factory is clearly taking shape.”

According to Ebenhöch, the infrastructure of the automotive industry will benefit greatly from a digital update. “In view of the increasing competition in key technologies, a holistic, digitally driven approach to optimizing industrialization processes is increasingly important,” he points out. “This is the only way to adapt to increasing customer requirements and faster development cycles.”

The DIAZI project’s vision of a “digital factory” is a fully digitalized production environment in which new production lines are digitally planned and production processes are simulated. In this way, new production plants can first be started up virtually before commissioning.

Looking for quick answers on assembly and manufacturing topics? Try Ask ASM, our new smart AI search tool. Ask ASM →

Driven by artificial intelligence, this step makes it possible to continuously optimize processes, make accurate productivity predictions and minimize downtime thanks to in-depth data analysis of all machines. Various production plants of a company, as well as production sites of suppliers, can be connected to ensure fast, scalable, high-quality production.

“The dynamic transformation of the automotive sector into a highly digitalized industry offers enormous potential,” claims Ernst Stöckl-Pukall, head of digitalization and Industry 4.0 at the Federal Ministry for Economic Affairs and Climate Action, which is funding the DIAZI project. “Cooperation across company boundaries represent a key component for the entire industry.

“The findings from the project have the potential to be adapted to numerous companies and production lines, and serve as an impulse generator for fully digitalized and AI-supported production processes,” says Stöckl-Pukall.

KEYWORDS: Continental AG digital factory digital transformation flexible assembly Industrial Internet of Things (IIOT) Industry 4.0

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Austinweber headshot
Austin has been senior editor for ASSEMBLY Magazine since September 1999. He has more than 21 years of b-to-b publishing experience and has written about a wide variety of manufacturing and engineering topics. Austin is a graduate of the University of Michigan.

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • Made in the U.S.A.

    Consumer Products Manufacturing: Made in the USA

    Supply chain lessons learned during the coronavirus...
    Automated Assembly Systems
    By: Austin Weber
  • Best Practices for Press-Fit Assembly

    Best Practices for Press-Fit Assembly

    In manufacturing, ironclad formulas for success are hard...
    Assembly Presses
    By: Jim Camillo
  • aem0523leader-tesla1.jpg

    Tesla Rethinks the Assembly Line

    Engineers at Tesla Inc. have developed a new process that...
    Electrification
    By: Austin Weber
Manage My Account
  • eMagazine Subscription
  • Assembly Newsletters
  • Online Registration
  • Subscription Customer Service
  • Manage My Preferences

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the ASSEMBLY audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of ASSEMBLY or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • ultrasonic welding
    Sponsored bySonobond Ultrasonics

    Engineering Efficiency in High-Performance Assembly: How Ultrasonic Welding Enhances Throughput, Reliability and Quality

  • UV curing system
    Sponsored byDymax

    Why UV Intensity Alone Doesn’t Define Curing Performance

  • wooden pallets
    Sponsored byLEAN Manufacturing Products

    Eliminating Waste on the Shop Floor: Applying Lean Principles to Improve Manufacturing Efficiency

Popular Stories

Ferrari

Ferrari Unveils Four-Door EV

ASSEMBLY News Now, episode-30: Volvo Redesigns EV Manufacturing

Volvo Redesigns EV Manufacturing

workstation

Knife Maker Redesigns Assembly Line

Watch the latest episode of ANN now!

Events

July 24, 2025

From Shop Floor to CFO: How Manufacturers Are Closing the Loop Between Operations and Finance

On Demand Learn how manufacturers are bridging the gap between the shop floor and ERP systems to gain real-time visibility, streamline operations, and kick-start digital transformation—without waiting years.

Sponsored by:

PicoStratusGreen
July 30, 2025

Buffer Analysis and Design Fundamentals for Manufacturing Excellence

On Demand In this presentation, Dr. Herman Tang shares practical insights from his industry experience and research on buffer management in manufacturing operations.

View All Submit An Event

Poll

Difficult Assembly Processes

Which assembly process gives you the most difficulty?
View Results Poll Archive

Products

Manufacturing Cost Policy Deployment (MCPD) Profitability Scenarios: Systematic and Systemic Improvement of Manufacturing Costs

Manufacturing Cost Policy Deployment (MCPD) Profitability Scenarios: Systematic and Systemic Improvement of Manufacturing Costs

See More Products
ebook

Related Articles

  • Global System Integrator, Lyric Robot, Demonstrates R&D into Digital Twin Automation for Factory Automation & Robotics Market

    See More
  • Nissan Shuffles Production at U.S. Plants

    See More

Related Products

See More Products
  • project management.jpg

    Project Management of Complex and Embedded Systems

  • scrum.jpg

    Scrum Project Management

  • total quality.jpg

    Total Quality Management for Project Management

See More Products

Related Directories

  • US Digital

    DistributorsWASHINGTONUS Digital1400 N.E. 136th Ave.Vancouver,  WA(360) 816-1426  www.usdigital.comContact: Josh Liu, josh.liu@usdigital.com
  • Delta Digital Video

    Delta Digital Video is a longtime supplier of mission critical video streaming technology. Our mission is to continuously improve the delivery of high-quality, low latency FMV to the warfighter. Delta’s video encoders are currently deployed on prominent US and international crewed/uncrewed aircraft. In addition, our video streaming products support shipboard, ground vehicle, space launch, and test range video distribution and networking. Please visit us to see our new OEM modular solution.
×

Never miss the latest news and trends driving the manufacturing industry

Stay in the know on the latest assembly trends.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Manufacturing Division
    • Store
    • Want More?
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Instagram
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing