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ASSEMBLY TrendsAutomotive Assembly

Dodge Sells a Viper in 2024 Seven Years After Its Production Stopped

By Jennifer Pierce
January 6, 2025

As reported by Jalopnik, Dodge managed to sell a new Viper in 2024, despite the iconic sports car being out of production since 2017.

According to the company’s sales figures, Dodge sold a single Viper in the first quarter of 2024, adding it to the roster of Hornets, Chargers, and Challengers shipped during the year. The sale is particularly interesting since the Viper was discontinued seven years prior.

This wasn’t Dodge’s first post-production Viper sale, either. In 2023, the brand sold two as-new Vipers, making the 2024 sale an intriguing continuation of the trend. Interestingly, the Viper wasn’t the only discontinued model Dodge sold in 2024. The automaker also moved two Darts and two Caravans—vehicles discontinued in 2016 and 2020, respectively.

The Dodge Viper’s production officially ended in 2017 when the Conner Avenue Assembly plant was shut down. Slowing sales and anticipated challenges with meeting updated safety standards were cited as reasons for its retirement. Despite its official demise, the Viper's allure remains.

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Source: Jalopnik
KEYWORDS: cars Chrysler

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Jennifer pierce

Jennifer Pierce was previously a multimedia editor for ASSEMBLY Magazine.

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