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Autonomous & Electric MobilityAV/EM NewsAutonomy

Magna and Nvidia Partner on Next-Gen Autonomous Technology

By Austin Weber
MagnaNvidia.jpg

Illustration courtesy Magna International Inc.

March 18, 2025

AURORA, ON—Magna International Inc. and Nvidia Inc. are partnering on an initiative to develop advanced driver assistance systems and autonomous driving technology that provides safety, comfort and performance. The R&D effort will be based on Nvidia’s Drive AGX Thor system-on-a-chip system. 

"Combining Nvidia accelerated compute and AI capabilities with [our] extensive automotive expertise and innovation, we aim to explore new standards for next-generation software-defined vehicle intelligence and autonomy,” says Steven Jenkins, vice president of technology strategy at Magna Electronics. “Our collaboration allows us to develop market applications for AI-powered solutions that could redefine the driving experience and address the evolving demands of the automotive industry.”

“As the automotive industry transitions to safer, more intelligent vehicles with autonomous driving capabilities, our collaboration with Magna is the latest in our endeavors to bring our safety-certified in-vehicle accelerated compute and AI to the transportation industry,” adds Ali Kani, vice president of Automotive at Nvidia. “By combining core technologies and Magna's integration expertise, we aim to shape the future of mobility.”

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KEYWORDS: advanced driver assistance systems Artificial Intelligence (AI) autonomous vehicles Magna International self-driving cars

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Austin has been senior editor for ASSEMBLY Magazine since September 1999. He has more than 21 years of b-to-b publishing experience and has written about a wide variety of manufacturing and engineering topics. Austin is a graduate of the University of Michigan.

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